The Problem with Retirement Coaching

Contributor at Forbes.com 

As I explore the retirement coaching spectrum … reading blogs, downloading free guides, watching videos, and examining websites … I’m struck by a major problem facing the industry. People don’t get it.  They don’t see the need, the benefits, or the urgency to do it now or else.

At times, the concept and process may appear too “fluffy,” focused on broad based concepts such as helping people realize their goals and dreams, discover their authentic and genuine self, or maximize their full potential in retirement.

Obviously, those things are good… but let’s get real.  Retirement ain’t no fairy tale! It’s not some super special happy place where things are automatic and easy.  The problem is that many new, existing and soon-to-be retirees have been brainwashed into believing that if they save enough money and develop the right financial plan, everything else will just fall into place.  But you know that’s not how it works.  In fact, it’s my firm belief that the need for retirement coaching and developing a plan for the non-financial aspects of retirement dwarfs the need to prepare financially…[click here for the full article]

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